Preview Mode Links will not work in preview mode

Powerhouse Women

Aug 4, 2022

I can’t believe our fifth in-person Powerhouse Women event is coming up in just a few weeks! Hannah and I have been getting a lot of questions about how to promote and fill an event, so we’re breaking down the top three things that have helped us sell out our event every year. 


We get into the strategy behind having multiple deadlines to convert earlier ticket sales, what a mini launch is and how you can apply it to your own promo calendar, and the importance of building up your community so that they can help with powerful word-of-mouth marketing. Hannah also has some amazing tangible tips for how to reach out to sponsors and make your event profitable. 


In this episode we talk about:

  • Our experience with having flash sales and early bird pricing 
  • Creating a natural urgency that you can build into your promotion
  • Different ways that we have mini launches, like contests and speaker announcements 
  • What it looks like to play the long game and show up for your community outside of the event 
  • Viewing sponsorships as mutually beneficial collaborations, not free handouts 


If you loved today’s episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram!


We're going to select one podcast reviewer to get a FREE VIP ticket, flight, hotel stay, and a $250 gift card the moment that we cross the 500 reviews mark! Take a screenshot of your amazing review that you left us on Apple Podcasts, post it to your Instagram story, and tag @powerhouse_women for a chance to win! 


Click HERE to get your tickets for the Powerhouse Women 2022 event! 


Click HERE to check out the Powerhouse Women Behind The Success Stories! 


Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone!


Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership



Follow Powerhouse Women: @powerhouse_women

Follow Lindsey: @llindseyschwartz

Follow Hannah: @hannahmwells

Visit the Powerhouse Women website:

Join the PW Community Facebook Group: